Sport1 Studio – Leader

Sport1 Studio is a program that is broadcasted on the Dutch payed TV channel “Sport1”. During the show people discuss about various sports that are shown on Sport1. It’s also combined with live broadcasting.

We had the oppertunity to create the design package of the program and this is the result of the leader. We tried to combine the Sport1 brand with some of the main sports they show. We wanted to take the viewers into a small “adventure”, when you follow the Sport1 cube through the different environments. We used the “one-take” idea to increase the connection between the sports and the Sport1 cube.